The Transformation of Wanjohi Market via Trade Support
One of the stalls in Wanjohi Market Located at the heart of Kenya, Wanjohi Market stands as a thriving trading center that vividly demonstrates the beneficial effects of trade support on the livelihoods of its traders. This dynamic marketplace has experienced a remarkable metamorphosis, all thanks to programs focused on enhancing the prosperity and economic […]
The Importance of Matching Demand and Supply in Fresh Produce Markets
Written by Luqman Hussien Traders often face losses when they attempt to sell their produce in the agricultural value chain. This is especially true for traders in the fresh produce market. 4 of the key reasons contributing to this include: These are some of the key factors driving trader losses when trading agricultural produce. Needless […]